Firstories Branding

Firstories is a company that provides DNA tests and reports. The company divides itself into specific categories such as Baby First, regarding babies’ DNA tests related to health, gender and paternity; or Ancestry First, regarding tests related to ancestry composition, DNA relatives and so on. The proposed identity shows a DNA string encompassing different shapes representing each section of the company. The categories also received unique logos and colors.​​​​​​​ Visual identity proposal made for and with Trapped in Suburbia (The Hague, Netherlands) during internship.

Branding, Graphic Design
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